Towards the Development of an Inter-cultural Scale to Measure Trust in Automation

Trust is conceived as an attitude leading to intentions resulting in user actions involving automation. It is generally believed that trust is dynamic and that a user’s prior experience with automation affects future behavior indirectly through causing changes in trust. Additionally, individual differences and cultural factors have been frequently cited as the contributors to influencing trust beliefs about using and monitoring automation. The presented research focuses on modeling human’s trust when interacting with automated systems across cultures. The initial trust assessment instrument, comprising 110 items along with 2 perceptions (general vs. specific use of automation), has been empirically validated. Detailed results comparing items and dimensionality with our new pooled measure will be presented.